A clear and concise statement of what you offer

Promise #1. Promise #2. Promise#3.

Connect with your customers challenges and frustrations​

As humans we can get so stuck in our own problems, that we can’t see the solution right in front of our face. That’s why we need to connect with the challenges and frustrations our ideal customer is facing BEFORE we jump into detail about how you can help them. Many people resist starting here because it can feel negative, but humans rarely take action without some negative emotion to motivate us. Want to keep things light? Use questions, and let the reader use their imagination to fill in the gaps.

Bold Statement​

A specific benefit your clients can expect if they work with you.

Bold Statement​

A specific benefit your clients can expect if they work with you.

Bold Statement​

A specific benefit your clients can expect if they work with you.

Present a visual story

This can be a short video showing a sample of positive outcomes that back up your bold statements.

Explain why you are the best person to help them

This is where you can present yourself as the guide who can help them solve their frustrations and achieve some sort of positive outcome. It’s your chance to explain how your unique combination of experiences, approach or qualifications make you different. We want to keep this section short, linking through to the ‘About’ page for more information if required.

Present a simple solution

We’ve discussed the problems the visitor is facing. We now need to present your services so that they obviously solve those problems.

Service 1

A one sentence description of who this service is for, and what it is going to help them with.

Service 2

A one sentence description of who this service is for, and what it is going to help them with.

Service 3

A one sentence description of who this service is for, and what it is going to help them with.

Highlight a unique service you excel at

This is where you can put a spotlight on a service you are offering that is unique to you, to your company and your talent stack. We want to keep this section short and inviting for visitors to learn more.

Testimonials

Blog

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Close with a simple invitation to take action